Pepsi actually took a crazy step in Sweden(personal opinion). They created an advert campaign ahead of the second leg of the world cup qualifier between Sweden and Portugal. The adverts were based on images of a conquered voodoo doll wearing the No.7 shirt for Portugal(Ronaldo). This move sparked massive fa outcry in Portugal that led to the brand apologizing. I just wonder however what they could have been thinking in the first place. Look at the pictures
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